2026-27 SYLVIA P Catalog USA__WEB_FINAL_RGB - Flipbook - Page 6
OUR LOGO SYSTEM:
OUR LOGO
The Refined Vision
As a brand, Sylvia P Teamwear is always moving,
evolving and reinventing the gymnasticswear space.
A full circle evolution, our logo marks
hold a heritage and timeless vision.
The letters have been re昀椀ned,
smoothed out and elevated from
the straight, bold and masculine
to the elegant and feminine.
Each letter has been considered
alongside each other, honoring
the feeling of classic, authentic
and original. Our vision for our logo
suite has been steeped in couture
timelessness, reinforcing brand
recognition across all touchpoints
of our business.
As our vision for our brand has excelled and evolved into The House of Sylvia P Teamwear, so too have our logos and branding.
It is the elevated makeover, the timeless glow-up, and next evolutionary step for our legacy to further future-proof the brand,
ensuring that the Sylvia P Teamwear brand stays original, stays authentic to our voice, and remains at the forefront of fashion and form
in the gymnastics space. Going from a word-of-mouth brand at local gymnastics clubs to a completely whole encompassing heritage
branded house steeped in legacy.
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